Even the economy, a key driver for outbound tourism, is producing positive numbers. Just out is that very accurate barometer of activity, power consumption: it rose by over 8% in August.
While the outbound travellers figures are not rocketing in the way they have in the past (from a smaller base) they are still strong. According to the ChinaTravelNews website, travel agencies organised 13.7 million outbound trips in Q2 2016, up 17.3% quarter-by-quarter. Last year’s numbers were up ‘only’ 9.8% compared to 20% growth in earlier years, but they are forecast to rise by 11.5% this, it says.